DenzBenz
Well-Known Member
A study says African-Americans are more likely to use Twitter than the population at large. According to a survey of first-year college students at the University of Illinois at Chicago published online by New Media & Society, Twitter in general is making big inroads among college students, with the percentage using the microblogging service jumping from 3.6% in 2009 to 17.8% in 2010.
http://nms.sagepub.com/content/early/2011/05/08/1461444811405805.abstract
And there were indeed some remarkable differences along racial lines, with 37% of African-American college students using Twitter in 2010, compared to just 21% of white college students. African-American college students were more likely to describe themselves as being interested in celebrity and entertainment news, and many said they joined Twitter to follow certain celebrity accounts.
http://nms.sagepub.com/content/early/2011/05/08/1461444811405805.abstract
And there were indeed some remarkable differences along racial lines, with 37% of African-American college students using Twitter in 2010, compared to just 21% of white college students. African-American college students were more likely to describe themselves as being interested in celebrity and entertainment news, and many said they joined Twitter to follow certain celebrity accounts.
